Using Webhooks

Webhooks let you subscribe a URL of your own to events happening on a project, so tools like Zapier, Make, or your own backend can react automatically — without you needing to poll our API.

How to set up a webhook

1. Go to the Send section of your project.
2. Scroll to Webhook subscribers and click Configure webhooks.
3. Click Add Webhook.
4. Fill out:
   • Name — a label to help you identify this webhook later.
   • Webhook URI — the URL we’ll send the payload to.
   • Authentication (optional) — enable HMAC signature and/or Authorization header if your endpoint needs to verify the request came from us.
   • Subscribed Events — choose one or more of the events below.
   • Active — toggle this off to temporarily pause the webhook without deleting it.
5. Click Add.

Your new webhook will appear in the list with Test, Edit, and Delete controls, so you can send a test payload or make changes at any time.

Subscribed events

Event	Fires when…
New Form Response	A respondent submits a response to this project.
Add/Update CRM Contact	A contact linked to this project is created or updated in your CRM.
Unsubscribe Contact	A contact linked to this project unsubscribes.

Webhooks are configured per-project — if you want the same webhook on multiple projects, add it separately on each one’s Send page.